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“Creating Joy through Food” highlights the power of food to foster deep connections and create inclusive communities
CHARLOTTE, N.C., October 23, 2023 – Chartwells Higher Education today announced a refreshed brand identity, including a bold new logo and tagline, “Creating Joy through Food.” This new identity signifies Chartwells Higher Education’s dedication to creating inclusive, memorable, and enriching campus communities that elevate the student experience.
“Creating Joy through Food,” serves as a reminder that food plays a pivotal role in shaping our lives, and it’s through these culinary experiences that lifelong connections, friendships, and cherished memories are formed. In addition, the unique, bold new logo reflects Chartwells Higher Education’s distinct dining experiences that differentiate it from other foodservice providers.
“In every meal, there’s an opportunity to savor the shared moments of laughter, friendship, and celebration. When we ‘Create Joy through Food,’ we are not only reaffirming our commitment to nourishing bodies, but to nourishing the bonds that make campus life unforgettable,” said Lisa McEuen, CEO of Chartwells Higher Education. “With this new identity, we aim to build inclusive communities that create uplifting moments of joy through food.”
Chartwells Higher Education is on a mission to ensure that every student, regardless of their background, culture, or dietary preferences, has a seat at the table. The rebranding is a reflection of the company’s deep commitment ensuring that every student’s personal and culinary journey is not just respected, but celebrated.
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